Devising an exclusive event that would inspire and educate a key group of healthcare referrers.

The one-stop amputee clinic

10

Attendees

This exclusive invite-only event was attended by Personal Injury Solicitors and Case Managers.

100%

Of attendees said they are now more likely to refer amputee patients to Blatchford in future

The challenge.

Most amputee patients select their prosthetics clinic based on recommendations from their case manager or personal injury solicitor. However, while Blatchford is well-known for its innovation in prosthetics manufacturing, few are away of its comprehensive one-stop private clinic service.

The idea

We created ‘The Optimum Amputee Patient Journey’, an exclusive invite-only event which would provide an opportunity for Blatchford to demonstrate its capabilities and build relationships, while also giving attendees the chance to learn, network and get a better idea of what Blatchford can offer.

The Evergreen impact

10

Attendees (output)

The 10 spots available to case managers and personal injury solicitors were very quickly filled.

100%

Found the event content useful (outtake)

The post-event feedback survey showed all attendees found it useful and would share information with colleagues.

100%

Would be more likely to refer (outcome)

The post-event feedback survey showed that all attendees are now more likely to refer patients to Blatchford - most scored this at 10/10 more likely.

Shaun Russell, Business Manager, Private Clinical Services, Blatchford

Evergreen were able to help us appeal to our target audience through the design of specific and relevant content, highlighting the real world benefits of different treatment options to their respective clients. The result was an inspiring day that really showcased all that we can offer.”