Evergreen wins PR Consultancy of the Year - plus seven other awards
Team Evergreen is celebrating again today after picking up an amazing EIGHT awards at last night’s CIPR PRide Awards - including the much-coveted PR Consultancy of the Year trophy.
Just days after being named the seventh fastest growing agency in the North, we were delighted to see our campaigns recognised in a wide variety of categories, including Best Healthcare Campaign, Integrated Campaign of the Year, Best Use of Content and Best Media Relations.
Evergreen’s ‘Sound of Science’ campaign with the British Tinnitus Association, designed to drive forward plans for a Tinnitus Biobank, took home a number of awards for its impressive outcomes - which included activating 3,500 people to sign up and requests for meetings from a number of research-funders.
Evergreen also took home the PR Consultancy of the Year and the Small Consultancy of the Year for Yorkshire and Lincolnshire.
Comments from the expert judges included:
“Evergreen have demonstrated the true potential of professional PR practice for the not-for-profit sector. Their clear, outcome-focused objectives, thorough research, strong insights and considered strategy and tactical approach have had a demonstrable impact for the client and their audiences. An excellent campaign.”
“At a time when the pandemic was dominating the health and wider news agenda, Evergreen achieved real cut-through with a considered, well-researched, and impactful campaign. Their emotive and authentic tactics across a range of channels meant that they have achieved real impact for their client and moved the dial in awareness, not only in the mainstream media but also in medical circles.”
“The judges felt that Evergreen PR told a very strong story of their achievements and the work they are delivering for their clients. They were impressed by how Evergreen PR work with clients who align with their values and purpose and they were pleased to see how the Tinnitus campaign KPIs were demonstrated.”
Evergreen PR, Managing Director, Leigh Greenwood, said: “I’m so proud of our team who work brilliantly every day to deliver on our purpose of transforming health by achieving tangible business outcomes for excellent health organisations. We use our MERTO Framework to prioritise the activity that will have the biggest impact and it’s really rewarding to see this approach recognised by the CIPR judging panel for the outcomes we achieve.”
The full list of awards won by Evergreen PR at the CIPR PRide Awards for Yorkshire and Lincolnshire Awards is below:
PR Consultancy of the Year
Small PR Consultancy of the Year
Healthcare Campaign
Integrated Campaign
Media Relations Award
Best Use of Content
Not-for-Profit Campaign
Low Budget Campaign
To see the rest of the winners and all of the judges comments, head to the CIPR Newsroom.