Health tech & med tech
Bring your healthcare value to life and make your product buyable
If you want to increase the certainty of achieving the business outcomes below, then our integrated healthcare PR and communications agency has the solution to your problems:
Sell to the NHS
Generate healthcare MQLs and SQLs
Attract investment
What we believe
The NHS is currently experiencing a multitude of challenges - including record waiting lists, an under pressure workforce and significant cost pressures.
Those cost pressures are making it much harder for health tech and med tech businesses to sell their solutions to the NHS, creating a vicious cycle by slowing down the roll out of technology that would lead to improved and faster care, reduced costs, improved capacity and better outcomes.
The NHS is a very complex landscape, with many thousands of organisations, from NHS Integrated Care Boards (ICBs) and NHS Trusts, to hospitals, GP practices and community providers. Within those organisations, there is also a complex mix of individuals, teams and committees who must often all be satisfied before committing to a new technology.
Identifying the priority buyers, influencers and blockers, and developing healthcare campaigns that speak to their priorities and challenges is not easy, which is why it’s so important to work with genuine health communications experts - like us!
How we can help
We’re the integrated healthcare communications agency that’s improving health by helping excellent health tech, medical device and digital health organisations to succeed.
We’re the experts when it comes to developing integrated medical PR campaigns and communications that engage and convert target audiences - whether that’s Chief Information Officers and Medical Director decision-makers, doctors, nurses or AHPs on the ground, or potential blockers such as committees.
Our 20 years of health tech and medical communications experience means we understand the healthcare landscape, the language and the creativity needed to deliver your priority goals. Come to us for:
Sales-driving healthcare communications campaigns that capture attention, build authority and move prospects down the funnel quickly
Strategy and messaging that will make you instantly more buyable to your target prospects and partners
Execution of high quality healthcare PR, marketing and communications activity that impacts on the bottom line
Example Outcomes
Health tech and med tech case studies
meddbase - Clinical software for NHS ICBs
Our campaign for Meddbase took them from a standing start to attracting 100+ NHS Integrated Care Board staff to a single webinar and generated a number of sales conversations. One attendee even asked how to buy it on the webinar! The Evaluation Report we developed turned raw data into a compelling narrative that was covered by top tier healthcare press and was accessed 1,300 times in a month.
VTuls - Biosensor device launched to the uk market
We delivered success on arrival for Vtuls and their biosensor device, securing a £1m+ memorandum of understanding (MOU), a pilot agreement and 15 organic customer enquiries - including from two NHS regional commissioners. The work also led to the establishment of strategic relationships with organisations including Care England, Digital Social Care and an Advanced Health and Scientific Network.
What our health tech and med tech clients say
“We are 200% happy with the work that has been done for us by Evergreen PR. They have helped us to build our brand by translating the complexities of our technology into messaging that is really resonating within our target market, while their approach to media relations - which has secured top tier coverage for us - has helped establish a much higher level of awareness of what we do. Over the last few months Evergreen PR’s work - which has been delivered rapidly and professionally throughout - has forged valuable relationships with leading NHS organisations and health technology companies, helping us to progress the business to the next level. They’ve been brilliant to work with and I wouldn’t hesitate to recommend them.”
“This was a really successful piece of work, driving leads that have ultimately led to new revenue. Evergreen’s expertise in healthcare was clear to see and meant they knew exactly what was needed to build an impactful campaign, identifying the best data and using exactly the right language to speak not only to our prospective customers i.e. health organisations but also to their customers i.e. patients. I thought it was excellent.”
“Proactive, professional and able to deliver against our objectives - which they certainly have! The work has been of exceptionally high quality and they have achieved all the targets we agreed on at the outset. Highly recommended!”
“Evergreen encouraged us to adopt a strategic approach when it came to communications and PR. I particularly valued the feedback and advice they provided throughout, they are more than suppliers, but genuine thought partners! I have never felt that they were just trying hit a scope, they genuinely approach everything from a first principles ‘what’s best for the business’ POV.”
“Strategic in approach and tenacious in their focus on securing results, with Evergreen’s help we’ve been able to win new business and expand existing relationships. Many agencies can sap more time than you would like, but with Evergreen you get strong ideas, a willingness to use their own initiative and the experience to be self-sufficient, even when dealing with very complex information. It has been great working with them!”