Health charities

Create a better world for your community and attract more donations and partners

 

If your health charity wants to increase the certainty of achieving the business outcomes below, then our integrated health PR, communications and public affairs agency has the solution to your problems:

  • Create a better world for your community

  • Increase the value of donations and legacies

  • Attract higher value partners, grants and sponsors

 

What we believe

 

The charity sector is experiencing significant challenges with falling donations/legacies and rising costs putting many under significant financial pressure.

At the same time, a majority of charities are reporting increased demand for their services.

This creates a vicious cycle which will be difficult to sustain.

Right now, your health charity likely needs to find ways to do more with less if you are to continue to fulfil your purpose of providing representation, support and hope to your community.

Creating a better world for the community you serve has become tougher, but those charities that do so will continue to be supported by donations and legacies. Those who develop the right ideas, campaigns and initiatives will also be able to access additional revenue, via grants, partnerships and sponsorship.

How we can help

We’re the integrated health communications agency that’s improving health by helping brilliant health charities and non-profits to deliver on their mission to create a better world for their communities.

We’re the experts when it comes to developing health campaigns and communications that activate and mobilise target audiences, including members of the public, politicians, journalists, academics, influencers and clinicians, in order to generate change.

Our leaders have been generating outcomes from health communications for the last 20 years. We understand the healthcare landscape and how, with the right approach to health PR and public affairs, people, politicians and media can combine to deliver tangible change. Come to us for:

  • Creative health campaigns that cut-through the noise and bring your purpose and mission to the very forefront, driving conversations from BBC breakfast to Parliament

  • Public Affairs activity that unlocks energised political champions who will take your cause to the highest table and push for the changes needed

  • Integrated PR and marketing activity that mobilises thousands of people to get behind a cause or mission to create a new momentum that can be easily sustained

 

Example Outcomes

 

Health charity studies

 

Tinnitus UK - The tinnitus Manifesto

We helped Tinnitus UK to put the underfunding of tinnitus research on the map, with a powerful campaign that attracted 140k petition signatures, cross-party political support and, ultimately, led to the Department of Health and Social Care setting up and coordinating a working group to discuss tinnitus research funding. Our follow-up campaign for a Tinnitus Biobank generated 170+ media articles and led to 3,500 people signing up in one week to share their data with a Tinnitus Biobank.

The personalised care institute - money talk

We worked with the Personalised Care Institute to persuade health and care professionals to take steps to understand how money issues could be impacting their patients’ health. Our Money Talk campaign got cut-through with mainstream and healthcare trade media, was widely shared by healthcare professional organisations and led to around 4,000 healthcare professionals downloading the PCI’s ‘Money Talk Toolkit’.

 

What our health charity clients say

 
Evergreen PR delivered the most successful campaign in our history, engaging 100,000+ people to sign our petition for more funding for tinnitus research, winning support from politicians and building new connections with health experts, including the country’s leading medical research organisation. The campaign went far beyond our expectations and we’d certainly recommend Evergreen to anyone looking for a strategic agency to help them develop communications campaigns that make an impact against their objectives.
— David Stockdale, Chief Executive, Tinnitus UK
Evergreen have proven time and again that they deliver tangible impact for us through their campaign work and comms support. The team carry a high spread of knowledge, are all experts in their field and are extremely easy and pleasant to work with. The introduction of their MERTO Framework has allowed us to systematically identify our key stakeholder audiences, understand the way that they work and adapt our engagement approach to deliver the best results. The impact has been upticks in engagement and the delivery of positive organisational outcomes.
— Andy Riley, Head of the Personalised Care Institute
 

What the industry says

 
Evergreen have demonstrated the true potential of professional PR practice for the not-for-profit sector. Their clear, outcome-focused objectives, thorough research, strong insights and considered strategy and tactical approach have had a demonstrable impact for the client and their audiences. Their emotive and authentic tactics across a range of channels meant that they have achieved real impact for their client, not only in the mainstream media but also in medical circles. An excellent campaign.
— Awards judges from the Chartered Institute of Public Relations (CIPR)
 

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