Work that drives IMPACT

We are happy to commit to achieving tangible business outcomes. That’s because we have a track-record of helping health organisations to achieve their priority goals. Below are just some of our case studies and the outcomes we delivered.

If you’d like us to deliver a similar impact for you, just get in touch.

 
 

Tinnitus UK
’Making the prospect of a Tinnitus Biobank real’

  • 3,500 people signed up in just one week to support the project - the target was 1,000 in three months

  • Funding meetings were secured with the Medical Research Council and universities

  • 172 articles generated and praise from NIHR

  • PR Week Public Health Campaign of the Year 2023

 

Meddbase
’A new way for NHS diabetes referrals’

  • Handful of NHS ICBs now in late-stage conversations about purchasing the platform

  • Record number of prospects attended an online event

  • Proof-of-concept firmly delivered in a new market

 

Royal College of GP’s
‘Getting Veterans the Care They Deserve’

  • 645% increase in Veteran Friendly GP practice accreditations

  • The Department of Health and Social Care sent a press release applauding the spike

 

The Sleep Charity
’Dreaming of Change: A Manifesto for Sleep’

  • Huge broadcast pick-up, including BBC One Breakfast, ITV News and BBC Radio 5Live

  • Discussion in Parliament, with Penny Mordaunt agreeing to write to the Secretary of State for Health and Social Care

  • Support from a Health Minister

 

Royal College of GP’s
’Making veteran healthcare a mainstream requirement’

  • 170+ media items generated, including BBC Breakfast, The Guardian and The British Medical Journal

  • Record months of growth achieved for four consecutive months

  • Hit the target of attracting 50% of GP practices to sign-up three months early!

 

OutsideClinic
’delivering A step-change in clinician recruitment’

  • 73% increase in direct clinician job applications, significantly reducing recruitment costs at a key time

  • 4 in 5 optometrists cited our activity as a factor in persuading them to join the business

 
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Tinnitus UK
’Getting The Government to take tinnitus seriously’

  • 140,000 petition signatures secured

  • The Government launched a working group to discuss tinnitus research funding as a direct result of our campaign

  • Tinnitus UK’s revenue went up 30% in the two years following our campaign

 
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Ascenti
’success on arrival for a new Digital health product’

  • 10 new health insurance and occupational health contracts secured

  • Three-fold increase in search visibility

  • Cited by clinicians joining the business as a major factor that attracted them to the company

 

Personalised Care Institute
’Making ‘money talk’ easier for health professionals’

  • 66% quarter-on-quarter increase in the number of health and care professionals completing PCI learning

  • 3,800 health and care professionals accessing information on financial wellbeing conversations

 

Blatchford
EVENT: ’The optimum amputee patient journey’’

  • 66% of event attendees said they will ‘10/10 refer’ amputee patients to Blatchford in future

  • All event attendees said they would ‘10/10 recommend’ future Blatchford events

  • Personal ‘thank you’ emails from 50% of attendees within 24 hours

 

NGPod Global
’Success on arrival for a new Med tech product’

  • Eight inbound enquiries and tens of social media comments and shares from potential prospects that meet customer criteria

  • 61% increase in traffic to the website for the two month period following campaign launch

 

Personalised Care Institute
’A step-change in healthcare professional sign-ups’

  • 45% increase in the number of health and care professional learners

  • Web traffic spike of 2.5 times the usual level throughout the week that followed

  • Created momentum that was sustained for the next 12 months

 

VTULS
’Success on Arrival for a health tech start-up’

  • Signed MOU with an estimated value of £1m+ signed to create partnership with established provider

  • 15 new customer enquiries

  • Top tier relationships built with Care England, AHSN

 

What our clients say

 
 
Evergreen delivered most successful campaign in our history, engaging 100,000+ people to sign our petition for more funding for tinnitus research, winning support from politicians and building new connections with health experts, including the country’s leading medical research organisation. The campaign went far beyond our expectations and we’d certainly recommend Evergreen to anyone looking for a strategic agency to help them develop communications campaigns that make an impact against their objectives.
— David Stockdale, Chief Executive, Tinnitus UK
Strategic in approach and tenacious in their focus on securing results, with Evergreen’s help we’ve been able to win new business and expand existing relationships. Many agencies can sap more time than you would like, but with Evergreen you get strong ideas, a willingness to use their own initiative and the experience to be self-sufficient, even when dealing with very complex information. It has been great working with them!
— Sophie Harper, Chief People and Communications Officer, Ascenti
Evergreen have proven time and again that they deliver tangible impact for us through their campaign work and comms support. The team carry a high spread of knowledge, are all experts in their field and are extremely easy and pleasant to work with. The introduction of their MERTO Framework has allowed us to systematically identify our key stakeholder audiences, understand the way that they work and adapt our engagement approach to deliver the best results - the impact has been upticks in engagement and the delivery of positive organisational outcomes.
— Andy Riley, Head of Programmes and Projects at the Royal College of GPs
Professional and strategic, Evergreen focus their effort on one thing - delivering the outcomes that the business cares about. On a personal level, I’ve found them enjoyable to work with and we are excited about what else we will achieve together going forward.
— Richard Gibson, Chief Executive, OutsideClinic
 
When it comes to healthcare PR I wouldn’t work with anyone else! Evergreen go above and beyond on every campaign and always put just as much effort into the smallest detail as the overarching strategy, especially when they’ve identified those details as being key to the impact we’re looking for. A delight to work with, they make even the most complex projects feel like a breeze. On this campaign they smashed it out of the park, helping us open the door to a new market and ensuring we achieved the proof of concept we were looking for - as well as those all-important column inches. The campaign only launched a few months ago but it has already helped to drive tangible revenue.
— Jaillan Yehia, Director of Public Health and Communications, Meddbase
 
Your work with us on this has been incredible! I am beyond happy with what you have achieved, it has been outstanding. Thank you for your unwavering support and guidance and for making our dreams a reality. You have all been fantastic!
— Lisa Artis, Deputy Chief Executive, The Sleep Charity
 
In a short space of time you have transformed the communications of our science, making it understandable and extremely visible, building our authority, credibility and influence in the process.
— Dr Tim Finnigan, Scientific Advisor to Quorn
This was a really successful piece of work, driving leads that have ultimately led to new revenue. Evergreen’s expertise in healthcare was clear to see and meant they knew exactly what was needed to build an impactful campaign, identifying the best data and using exactly the right language to speak not only to our prospective customers (i.e. health organisations) but also to their customers (i.e. patients). I thought it was excellent.
— Lawrie Campbell, Chief Strategy Officer, Meddbase
 
Proactive, professional and able to deliver against our objectives - which they certainly have! The work has been of exceptionally high quality and they have achieved all the targets we agreed on at the outset. Highly recommended!
— Evelina Georgieva, Chief Business Development Officer, Pryv
Evergreen had an impact for us across multiple areas, from securing top tier media coverage, to supporting us with our messaging, lobbying strategy and even product development.
— Ed Rayner, Commercial Director, BLOK BioScience
Evergreen are smart, organised and pragmatic. They were quick to learn about our business and able to put themselves in our shoes to understand our challenges and how to best overcome them. The MERTO Framework provided a clear visual route map to our target outcome. The results were excellent and better than we could have hoped for.
— Corinne Williams, HR Director, OutsideClinic
The support and expertise offered by Evergreen PR has been really invaluable. They moved us forward and we would not have got to where we did without their input.
— Mike Woodhead, Director of Contracting, Financing and Estates, Bradford District Care NHS Foundation Trust
 
Evergreen were able to help us appeal to our target audience through the design of specific and relevant content, highlighting the real world benefits of different treatment options to their respective clients. The result was an inspiring day that really showcased all that we can offer.
— Shaun Russell, Business Manager, Private Clinical Services, Blatchford
The MERTO ensured that our activity had an excellent strategic foundation, prioritising the things that would make the biggest difference to our goals. We enjoyed the process, which prompted open dialogue and it gave us confidence that Evergreen PR understood our business and would be representing us excellently with journalists and other stakeholders - which they have! I would strongly recommend Evergreen.
— Nick Wright, Marketing Director, OutsideClinic
Evergreen PR have a unique ability to translate the complexities of scientific health research into language that a range of audiences can easily understand. They have excellent analytical ability and exceptional communication skills, and have worked to bring different experts together for multidisciplinary collaborations that have enjoyed enormous success and reached large audiences. I’ve worked with Leigh for over 10 years and have found him great to work with. During this time he has helped me to bring the science of health promotion to the real world in an engaging and effective way, through important research that improved people’s health.
— Professor James Stubbs, Professor of Appetite and Energy Balance, University of Leeds
MERTO has helped us to focus on what matters and to cut out those things that aren’t helping us to achieve our outcomes. The Evergreen team have been able to consume an impressive amount of detail to understand our business and the external landscape, encouraging us to invest our budget only in those things that will deliver real value. Our partnership has been really successful, driving large upticks in recruitment and supporting sales of Ascenti tech services like virtual physiotherapy and our Ascenti Reach app.
— Laura Marlow, External Communications Lead, Ascenti
You’ve done a brilliant job. I think you’ve managed to turn the Accreditation programme into a mainstream requirement for GP practices.
— Dr Alan Finnigan, Director of Nursing & Military Mental Health University of Chester
Evergreen encouraged us to adopt a strategic approach when it came to communications and PR. Together, we collaborated on a plan, and Evergreen were organised and communicative throughout. I particularly valued the feedback and advice they provided throughout, they are more than suppliers, they are genuine thought partners!
— Ravi Chauhan, Product Marketing Manager, Limbic
 

What the industry says?

 
Wow! A hugely impressive range of work. We loved the simple, clear call to action and desired objective, which was achieved. Very clear, simple programme that connected an isolated community and raised not only awareness but ambition for change. Well done!”
— PR Week Healthcare Awards Judges
 
Evergreen have demonstrated the true potential of professional PR practice for the not-for-profit sector. Their clear, outcome-focused objectives, thorough research, strong insights and considered strategy and tactical approach have had a demonstrable impact for the client and their audiences. Their emotive and authentic tactics across a range of channels meant that they have achieved real impact for their client and moved the dial in awareness, not only in the mainstream media but also in medical circles. An excellent campaign.
— CIPR Awards Judges
Great to see objectives had a specific behaviour action rather than coverage - and clear to see that coming out in results too. Well done!
— PR Moment Awards Judges
This was a great campaign, with excellent results that made a real difference to people’s health. Really good integration of channels and methods of engagement. Very well executed.
— PRCA Awards judges
 

Want healthcare PR that drives tangible outcomes like those described above?

Our expert team of healthcare PR specialists are ready to help.