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News and Views
Evaluation should never be a bolt on service - here's why
This week I was amazed to learn that half of PR practitioners admit to presenting a metric that they don’t fully understand to their clients. I don’t know why I was surprised. It’s not that long ago that a PRCA Census revealed that one in four PR practitioners don’t do any measurement or evaluation and that our industry’s most popular metric is impressions.
Double win - including Best Healthcare Campaign - at the PR Moment Awards
We’re thrilled to have taken the top prize in two categories at the PR Moment Awards - with judges commending our success in delivering tangible action and outcomes.
Another CIPR CPD cycle completed - why Evergreen invests in professional development
With the CIPR annual CPD deadline just passed, Evergreen PR Managing Director, Leigh Greenwood, reflects on his CPD journey.
The ‘budget for growth’ represents opportunities in healthcare
For the healthcare sector, the opportunities unlocked by the Spring Budget announcement appear to be based around the ability to support the economy in one of two areas: keeping the workforce healthy and driving healthcare innovation.
Shortlisted at PR Week Healthcare and PR Moment Awards
We are thrilled to have been shortlisted for a total of six awards across the national PR Week Healthcare and Pharma Awards and the PR Moment Awards for the North.
Evergreen wins PR Consultancy of the Year - plus seven other awards
Team Evergreen is celebrating again today after picking up an amazing EIGHT awards at last night’s CIPR PRide Awards - including the much-coveted PR Consultancy of the Year trophy.
Evergreen in top 10 fastest growing agencies in the North
Evergreen has placed 7th in a list of the top-20 fastest growing agencies in the North.
The ranking, compiled by Prolific North and unveiled at its event ‘Proving the importance of PR in uncertain times’, showcases agencies that are growing quickly while doing excellent work.
Eight award nominations from the CIPR - including Consultancy of the Year
We are thrilled to have been nominated for eight awards at the CIPR Pride Awards for Yorkshire and Lincolnshire - including PR Consultancy of the Year.
Evergreen expands digital offering with new lead following 227% growth
We are pleased to announce that Charlotte Faulkner has joined Evergreen as our new digital lead, as we celebrate achieving a 227% growth in 2021.
SIX wins for Evergreen at the PRCA DARE Awards
Team Evergreen is celebrating a very successful evening at the PRCA DARE Awards last night, where we won SIX awards - including Small Consultancy of the Year 2022.
Evergreen founder delivers CIPR webinar on award-winning campaigns
Evergreen founder and MD, Leigh Greenwood, is to deliver a webinar for the Chartered Institute of Public Relations (CIPR) on how to deliver award-winning outcomes-driving campaigns.