Evergreen PR Latest

News and Views

CIPR ‘Excellence’ award for delivering long term impact
Leigh Greenwood Leigh Greenwood

CIPR ‘Excellence’ award for delivering long term impact

Our success in achieving tangible outcomes that deliver long term impact has been recognised at the Chartered Institute of Public Relations (CIPR) ‘Excellence’ Awards, where we scooped the top prize for the UK’s ‘Best Long Term Campaign’.

Read More
Evaluation should never be a bolt on service - here's why
Leigh Greenwood Leigh Greenwood

Evaluation should never be a bolt on service - here's why

This week I was amazed to learn that half of PR practitioners admit to presenting a metric that they don’t fully understand to their clients. I don’t know why I was surprised. It’s not that long ago that a PRCA Census revealed that one in four PR practitioners don’t do any measurement or evaluation and that our industry’s most popular metric is impressions.

Read More
Evergreen in top 10 fastest growing agencies in the North
Leigh Greenwood Leigh Greenwood

Evergreen in top 10 fastest growing agencies in the North

Evergreen has placed 7th in a list of the top-20 fastest growing agencies in the North.

The ranking, compiled by Prolific North and unveiled at its event ‘Proving the importance of PR in uncertain times’, showcases agencies that are growing quickly while doing excellent work.

Read More