Evergreen PR Latest
News and Views
Northern Marketing Awards Shortlist for Best PR Campaign and Best Health Campaign
We’re delighted to have been shortlisted for two important awards - Best PR Campaign and Best Health Campaign - at the Northern Marketing Awards for our work with our leading physiotherapy client, Ascenti.
Third-party research shows our impact for clients makes us highly recommendable
At Evergreen PR we are driven by helping our clients to deliver breakthrough campaigns that improve people’s health while achieving important business or organisational objectives. To help us to get a true picture of how we are measuring up against our goals we commissioned an independent business consultancy, Onva, to approach our clients for an honest assessment of our performance and advice about where we can improve.
Digital health & privacy tech leader Pryv appoints Evergreen PR
We are delighted to have been appointed by Pryv, the Swiss-made personal data and privacy management software, to raise awareness of its trust-building privacy solutions within the digital health market.
Defining your company purpose is more important than any marketing channel
The idea of getting the right message, to the right person at the right time has long been seen as the holy grail of marketing. However, while recent years have seen an explosion of new channels, it is important that marketers don’t become blind to the thing that should truly shape everything they do…. purpose.
TWO trophies at the PRCA DARE Awards
We’re delighted to announce a double win at the PRCA DARE Awards for the North, after our campaign with the British Tinnitus Association won ‘Best Public Affairs’ and ‘Best Non-Profit Campaign’.
iSpace Wellbeing - creators of The Wellbeing Curriculum for schools - appoints Evergreen
We’re excited to be working with iSpace Wellbeing - the innovative creators of ‘The Wellbeing Curriculum’ for schools - to help them launch their offering nationwide, following a successful pilot. The appointment comes after we won a competitive pitch against three other agencies.
Matt Hancock’s ‘future of healthcare’ speech signals a huge opportunity for health companies
Last week, Matt Hancock’s speech to the Royal College of Physicians was roundly summarised as calling for ‘a shift towards Zoom medicine.’ It was a pithy description, however, while his urging that “from now on all consultations should be teleconsultations,” was always going to grab the headlines, the seven-point speech provided a much broader sense of the direction the NHS is moving in.
We’ve been shortlisted at the PRCA DARE Awards
We’re delighted to announce that our campaign to increase the level of funding for tinnitus research, developed with our client the British Tinnitus Association, has been shortlisted for a PRCA DARE Award.
AI-driven remote healthcare company Vtuls appoints Evergreen
We’re delighted to have been appointed by Swiss healthcare technology company, Vtuls, whose AI-driven remote healthcare platform is helping in the battle against Covid-19 and other serious health conditions. The appointment comes after we won a competitive pitch against 10 other agencies.
Principles of effective health comms and how the UK Govt’s Covid-19 response compares
This post uses the WHO Strategic Communications Framework for effective health communications to assess the Government’s response to Covid-19 and establish what changes may be required. The framework also provides useful lessons for health communicators.
How healthcare brands can stay connected to their customers through Covid-19
The coronavirus pandemic and the resulting lockdown measures are dramatically altering the healthcare landscape. Broadly speaking though, health businesses that existed before Covid-19 will fall into one of the following three categories…
Media consumption is up and here's what journalists want now
A large number of sources have confirmed that media consumption has exploded during the Covid-19 lockdown, as people try to stay up-to-date with the latest developments and find some form of escapism. Here’s how PR professionals can take advantage, while also doing social good.